The book’s premise is this: if we want to create bestselling, sustainably successful products or services, we have to shift our thinking from “making awesome products” to “making our users awesome”. And some of those answers are surprising, counterintuitive, but can be implemented by anyone at any stage in a product’s development. The answer to a sustainable bestseller is to shift the focus from making an awesome product to making an awesome user of that product. No short-term fads. Click Download or Read Online button to .. Compre o livro Badass: Making Users Awesome na Amazon . Badass: Making Users Awesome. Publisher: Rosenfeld Media. Even if you can’t improve your product, you can still improve your user’s experience by designing for what happens after they use it. It was a good book, but it's structured more like an extended comic book than a traditional Business book. You're listening to a sample of the Audible audio edition. Life is a story. BUY NOW. Find all the books, read about the author and more. For more than 15 years she’s been helping large companies, small start-ups, non-profits, and educators rethink their approach to user experience, and build sustainable, genuine loyalty. We can build sustainably successful products and services that rely not on unethical persuasive marketing tricks but on helping our users have deeper, richer experiences. :). Consistently. I actually ordered this book when I was out of town, having it delivered to a hotel because I was looking forward to it that much. Imagine you’re in a game with one objective: a bestselling product or service. Common terms and phrases. “ In BADASS: Making Users Awesome, Kathy Sierra — one of our brightest business minds — offers up a surprising insight into what makes certain offerings shine in a competitive marketplace. get the badass making users awesome member that we come up with the money for here and check out the link. Kerine Wint is a software engineering graduate with more love for books than for computers. Badass: Making Users Awesome is a course in how to create a context in which users can become more skillful, and, most importantly, to stay motivated to keep moving forward. Book review: Badass: Making users awesome. When I read a book about software development process, I view it as a successful read if I have a bunch of things to try to make things better. © 2008-2020, Amazon.com, Inc. or its affiliates, User Story Mapping: Discover the Whole Story, Build the Right Product. into a nice product development framework (and unlike a certain popular science writer I could name references the original sources for those who want to dig further ;-), None of the subjects she addresses are new and despite the negative reviews (some saying it is not a book), I think the Kathy - known for head first series - did a nice job in discussing the consequences and results when we focus on our user taking into account their emotional side rather than functionality of our product. Also, if you coach/teach people new skills that require expertise (photography, software development, musical instrument,...) you will take away lots of new insights from this one. Don’t let this book’s cheesy title fool you. badass making users awesome Oct 03, 2020 Posted By Gilbert Patten Publishing TEXT ID 4274646c Online PDF Ebook Epub Library awesome paperback 23 feb 2015 by kathy sierra author visit amazons kathy sierra page search results for this author kathy sierra author 44 out of 5 stars 85 ratings see all The book is much more like Sierra giving a lecture or PowerPoint presentation than a book — and that's a big part of what makes it special. 4.23 (817 ratings by Goodreads) Paperback; English; By (author) Kathy Sierra. The only thing that matters is the user. Badass: Making Users Awesome by Kathy Sierra at Mind the Product San Francisco. I knew this, but I was still surprised by what I found in Badass. Bookmark File PDF Badass Making Users Awesome eBook Writing: This category includes topics like cookbooks, diet books, self-help, spirituality, and fiction. If you're only going to buy one book this year, make it this book, Reviewed in the United Kingdom on March 22, 2015. But it’s not the concept here that will blow you away. Even if that team is a start-up of one. Badass by Kathy Sierra, 9781491919019, available at Book Depository with free delivery worldwide. Badass Making Users Awesome. Please try your request again later. I think this book goes beyond that. I finished the book and thought it was really good, but upon reflection I felt it really wasn't that helpful on it's central theme. Welcome back. And that strategy is full of surprising, counter-intuitive, and astonishingly simple techniques that don’t depend on a massive marketing or development budget. Instead of gimmicky approaches based on extrinsic motivations like gamification and viral social media content, Kathy focuses on making the user successful at the larger context, what the user really wants to achieve with your product. The answer lives in those who use them. Mind blowing stuff and the vids are online. No marketing budget, no PR stunts, and it must be sustainably successful. Badass isn't a software process book, but it passes that test with flying colors. The conce. My notes are informal and tailored to my own interests at the time of reading. Kathy has been talking about the post user experience, user experience (what happens to the user after the user has had their user experience with your product) for a few years now (Business of Software, Mind That Product, etc). The rules? To use one of the examples regularly mentioned in the book, if you make cameras, you should design your product and documentation specifically to help your users be better photographers, and the word of mouth marketing they'll generate will make a better showing in your sales figures than a major media buy. what does it mean to be of service, provide a service? Disclosure: I received a free copy of this book from the publisher for this review. with the goal of helping their users, a lot of their marketing will take care of itself. ( 全部 29 条) 热门 / 最新 / 好友 / 只看本版本的评论 robin1123 2018-04-17 17:36:54 人民邮电出版社2017版 Mar 5, 2017 #book-review I can’t remember the last time I felt such joy reading anything! Download Free Badass Making Users Awesome Badass Making Users Awesome Recognizing the showing off ways to get this books badass making users awesome is additionally useful. Kathy Sierra takes us on a journey through cognition and learning, using powerful arguments, scientific data and a quick n’ witty writing style, to make the case that our products should focus on making its users better (or badass, as she puts it) on a compelling context that’s meaningful to them. Unable to add item to Wish List. I really enjoyed “Baddass: Making Users Awesome.” Kathy Sierra here has brought together best practices from a range of disciplines, design, expertise development, word of mouth marketing, human motivation, pedagogy, etc., and created a grand synthesis that shows how to create the kind of “badass” users that make your product shine. Prime members enjoy Free Two-Day Shipping, Free Same-Day or One-Day Delivery to select areas, Prime Video, Prime Music, Prime Reading, and more. Note for ebook customers: The design and layout of this book play a key role in conveying the author's message. Badass: Making Users Awesome - Kindle edition by Sierra, Kathy. It’s packed with information that flows perfectly from one section to the next. Menu. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. Consistently. The main problem is there is no real translation from the 'ideas' to an actual design process. Explore a preview version of Badass: Making Users Awesome right now. This is one of the best books I've read on product design and development. I even watched one of Kathy Sierra's conference talks (unfortunately, don't remember which exactly), but I remember clearly that I liked the way she spoke, her ideas. I was researching how to improve customer engagement when I came across this book. 5,0 su 5 stelle This book made me badass.. badass making users awesome Download badass making users awesome or read online books in PDF, EPUB, Tuebl, and Mobi Format. Go read that book. Paperback Published: 3rd March 2015 ISBN: 9781491919019 Number Of Pages: 304. Do the enduring successful products and services share common attributes? When creating the ebooks, we've tried to keep the look and feel of the print edition, but this means that not all e-reading devices will support the files. It did have some good things to be aware of when trying to make users awesome, but you actually won't be making users awesome based on this book. It was everything she had been trickling out in her blog, but more so, refined and honed into a few key points. The title of this book would have you believe that it is for people writing software - the typical kind of person that has to wonder what their user is thinking and how to make the user behave the way they want. Sustainably. It’ll answer the question for your of how to make an outstanding product, but be prepared to go along on a ride of deep understanding rather than proscriptive and popular X steps to take. I wouldn't say it's "Extreme Programming Explained" good, but this book has changed the way I look at things. Learn how to shift the focus from making an awesome product to making an awesome user of that product. Extraordinary book. Great perspective. And. What we learned in Badass, is none of that matters. Badass Making Users Awesome Badass is an easy-to-read book about Page 3/24 Whether you build apps/websites, write content for your company website, customer support or are involved in writing user manuals, this book is full of insights on how to improve on that. And I also wanted to know what this word actually means. ), Drive: The Surprising Truth About What Motivates Us, A Speculative Fiction Expert’s Year of Escapist Reading. Instead, they care about how awesome they are when they use your product. Kathy Sierra created the award-winning Head First series that has sold over 1 million copies, and includes the longest-running tech bestsellers of the past decade. No marketing budget, no PR stunts, and it must be sustainably successful. It's changed how I teach. I really enjoyed “Baddass: Making Users Awesome.” Kathy Sierra here has brought together best practices from a range of disciplines, design, expertise development, word of mouth marketing, human motivation, pedagogy, etc., and created a grand synthesis that shows how to create the kind of “badass” users that make your product shine. Believe it or not, many people don’t care how awesome your product is. Buy Badass: Making Users Awesome 1 by Kathy Sierra (ISBN: 9781491919019) from Amazon's Book Store. An excellent book for anyone who dreams of being useful to society. To use one of the examples regularly mentioned in the book, if you make cameras, you should design your product and documentation specifically to help your users be better photographers, and the word of mouth marketing they'll generate will make a better showing in your sales figu. I believe this book should be on every product manager's shelf. Something went wrong. A review by Virginia DeBolt of Badass: Making Users Awesome (rating: 5 stars) Summary: Kathy Sierra shows you how to make your users keep coming back by helping them be badass at using your product. The overall concept of Badass is one that you’d recognize: Sell the sizzle, not the steak; write about the benefits, not the features, answer “what’s in it for me?,” etc. O’Reilly members get unlimited access to live online training experiences, plus … Badass making users awesome pdf download Learn how to shift the focus from making an awesome product to making an awesome than experienced non-experts. Highly recommended. The answers are in the successful product’s users. It’s brilliance is that is surveys those topics in a very accessible, dialectic. Those themes are: I love Kathy Sierra's writing, but I didn't expect to be so blown away by this book. Can we learn by studying them? I finished the book and thought it was really good, but upon reflection I felt it really wasn't that helpful on it's central theme. or do you really want to enrich the lives of others through what you offer? One of those books that by the title, sounds like it could be about UX design or even marketing, but you soon realize it’s actually about learning theory and pedagogy. Kathy Sierra’s latest book is a must-read for any product person.. The EPUB format is optimized for iPad. I'll read anything Kathy Sierra writes. Repeatedly. Many teams might rely on a giant marketing and development budget, crazy PR stunts, wasteful requirements and design documents. We’d love your help. Inspired: How to Create Tech Products Customers Love, Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams, Hooked: How to Build Habit-Forming Products, Naked Statistics: Stripping The Dread From The Data, Escaping the Build Trap: How Effective Product Management Creates Real Value, When Coffee and Kale Compete: Become great at making products people will buy, Designing for the Digital Age: How to Create Human-Centered Products and Services. $47.80. One of those books that by the title, sounds like it could be about UX design or even marketing, but you soon realize it’s actually about learning theory and pedagogy. I have a page of thoughts. It's hard to call this work a book, because it's designed as a slide deck. They mostly contain quotes from … I’d highly recommend it to educators, not only software and product folks. Kathy Sierra hat hier das Vorgehen dargestellt, nach dem sie geschäftlich sehr erfolgreich geworden ist. The rules? For me, the main takeaway were two eye-opening ways of how experts learn, and that was something that's directly applicable today to becom. February 23rd 2015 Our goal is to craft a strategy for creating successful users. Before I read it, I had heard a lot of recommendations and reviews, all of them described the book as a 'must read'. Wow. Home; Translate.   To get the free app, enter your mobile phone number. Start by marking “Badass: Making Users Awesome” as Want to Read: Error rating book. Click Download or Read Online button to .. Compre o livro Badass: Making Users Awesome na Amazon . This is not a game of chance. But all that goodness is condensed into this book and presented in a way that does more justice to her work than is possible to present in an hour long conference talk. I also found it weirdly repetitive. I thought that she was a brilliant speaker and that the book should definitely be great and that someday I must read it. 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